Movement and Meaning

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Heartbeat

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Movement and Meaning | Heartbeat |

Movement and Meaning

Heartbeat

A typographic motion study exploring how movement and shape can communicate meaning without the use of color.

Using the word "Heartbeat," this project translates the physical rhythm of a heart into motion. Through typography and minimal supporting shapes, the animation emphasizes pulse, timing, and organic movement. The piece relies on grayscale values, squash and stretch, and slow ease in/out to focus attention on motion as the primary storytelling device.

Software: Adobe After Effects

Focus: Typography Animation, squash and stretch, easing

Final Animation