This animated piece responds to a music track with lyrics, using kinetic typography as the primary visual language.

The project follows a structured production workflow, beginning with a visual style guide and progressing through blocking, cleanup, and final refinement. Through controlled easing, squash and stretch, and intentional compositional choices, the animation aligns typographic motion with musical pacing while maintaining visual clarity and cohesion.

Rather than functioning as static subtitles, the text is treated as a dynamic design element—its movement, scale, and timing directly shaped by vocal delivery, rhythm, lyrical narrative and emotional emphasis within the song.